How to Create a Sustainable Wardrobe
Sustainable: “Able to continue over a period of time.” — Cambridge Dictionary
A buzzword or a lasting movement?
Sustainability has taken center stage in the fashion world, with major brands proclaiming their commitment to the cause. However, the rise of greenwashing—false or exaggerated claims about sustainability—has left many consumers questioning what’s real and what’s marketing fluff.
So, where does your wardrobe sit on the sustainability spectrum?
But First, Why Does Sustainability in Fashion Matter?
Sustainability isn’t just about what you wear; it’s about the impact your choices have on the planet and people. The fast fashion industry, projected to reach $44 billion USD by 2028, is a major contributor to pollution and waste. Australians alone discard an estimated 2.25 million tonnes of textiles annually—valued at over $500 million.
Creating a sustainable wardrobe allows you to make choices that reduce waste, support ethical practices, and contribute to a healthier environment.
What Is a Sustainable Wardrobe?
A sustainable wardrobe is a curated collection of clothing designed to last for years. It emphasises quality over quantity and lowers your "cost per wear."
This simple calculation—(price + maintenance costs) ÷ number of wears—helps you understand the value of investing in durable, versatile pieces.
It also reflects mindful consumption, which can be defined in three ways:
- Limiting excess: Carefully consider purchases to avoid overconsumption.
- Choosing sustainable brands: Support companies that prioritise ethical practices.
- Prioritising fabrics: Opt for natural fibres like Merino wool over synthetics, which often pollute through microplastics.
Steps to Build a Sustainable Wardrobe
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Sift: Start by assessing what you already own. Categorise items by type—seasonal wear, skirts, tops, shoes, etc.—and evaluate how often you wear each piece.
- Sort: Organise items into groups based on their wear frequency:
- Regularly worn
- Occasionally worn
- Never worn
Ask yourself:
- Are these garments made of synthetic or natural fibres?
- Are they impulse buys or thoughtful investments?
- Do they serve your current lifestyle and needs?
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Sell or Donate: Identify items you no longer need or wear.
If they’re still in good condition:
- Sell: Consignment shops and online platforms like Depop or Poshmark are great for reselling.
- Donate: Organisations such as Thread Together, St Vincent De Paul, Worn for Good, and The Red Cross give garments a second life.
If an item is beyond repair, think creatively, can it be repurposed into cleaning rags or patchwork projects before heading to landfill?
Why Choose Natural Fibres?
Natural fibres like Merino wool are a game-changer for sustainability. Unlike synthetic fabrics, which are petroleum-based, Merino wool does not contribute to microplastic pollution in our oceans, instead, wool is:
- 100% Renewable: Like humans, sheep will naturally grow their fleece annually.
- 100% Biodegradable: Completely circular, when returned to the earth, breaks down naturally, leaving no harmful residues.
- Odour & Stain Resistant: Meaning you can wear more, and wash less, using less water and energy
Merino wool is also breathable, soft, and versatile, making it perfect for everything from base layers to statement pieces.
Learn more about why we love merino wool base layers.
INTACT’s Commitment to Sustainability
At INTACT, we’re redefining fashion with a focus on longevity, quality, and responsibility. Every piece in our collection is made from 100% Australian Merino wool—a fibre that’s natural, renewable, and biodegradable.
By choosing INTACT, you’re supporting Australian wool growers and contributing to a better future for fashion—one that values people, planet, and progress.
Ready to Start Your Sustainable Journey?
Building a sustainable wardrobe isn’t about perfection; it’s about progress.
It's not about being the best, rather, being better.
And if we each do this by taking small intentional steps—like reassessing what you own, buying thoughtfully and mindfully, and prioritising natural fibres—it will ultimately have a larger impact over time.
Explore the INTACT Capsule Collection to discover timeless, versatile pieces crafted with care.
Rethink your wardrobe. Choose natural fibres. Keep it INTACT.