When it comes to creating a sustainable and intentional wardrobe, the power of basics cannot be overstated.

It's easy to get caught up in the latest trends and must-have pieces, but the truth is, a strong foundation of basics is essential to any capsule wardrobe. Not only do they offer versatility and practicality, but they can also be the backbone of any outfit, allowing you to mix and match with ease.

According to a survey by British retailer Marks & Spencer, women wear only 20% of their wardrobe on a regular basis, while the average Australian woman has 114 items of clothing in her wardrobe but only wears 33% of them regularly. By investing in a few key basics, you can save money, reduce the environmental impact of fast fashion, and simplify your wardrobe. 

merino wool thermals

So, what makes a basic piece so powerful? 

Versatility

One of the biggest benefits of basics is their versatility. Because they're simple and classic, and can be styled in countless ways to suit any occasion or personal style. A white tee can be dressed up with a blazer and heels for a business meeting or dressed down with sneakers and shorts for a casual day out.

Practicality

Basics are often designed with practicality in mind. They're comfortable, easy to wear, and can be dressed up or down depending on the occasion. Plus, because they're often made from high-quality materials like merino wool, they can withstand the wear and tear of everyday life, making them a smart investment.

Timeless

Trends come and go, but basics are timeless. These classic pieces will never go out of style, meaning they'll be a staple in your wardrobe for years to come. This not only makes them a sustainable choice but also a cost-effective one as well.

The building blocks of any outfit

Basics are the foundation of any outfit. They provide the building blocks that allow you to create a wide variety of looks without having to constantly buy new clothes. By investing in a few key basics, you can easily mix and match with other pieces in your wardrobe to create endless outfit options

capsule wardrobe basics merino wool

So there you have it, the power of basics.

If you're looking to create a more intentional, sustainable capsule wardrobe, start by investing in a few key pieces like those found in the INTACT range and they'll serve as the foundation for countless outfits and will be a smart, practical choice for years to come. 

April 04, 2023